Amazon

Amazon was born an ecommerce company, and for the most part it still is. Of the "Earth's Biggest Selection," media--books, movies, music--remains a big part. To retain an advantage in media commerce, Amazon offers its own hardware for a more integrated consumer experience.

Although its first branded hardware was the Kindle e-reader for books, Amazon greatly expanded its hardware capabilities with the introduction of the Kindle Fire tablet, which offers a broader multimedia experience, including surfing the internet.

All versions of the Kindle Fire have the processing power, graphics capabilities, and high-resolution displays up to the task of delivering vivid multimedia experiences, mobile app efficiency, and smooth internet surfing. They also have well-integrated, easy-to-navigate Amazon services thanks to an Amazon-modified Android OS and a wide range of special hardware and software features users will find convenient.